Interactive storytelling as part of a 360 campaign for Beemster cheese
There’s no such thing as too much cheese. Which is why we were very happy when Beemster approached us for to help them co-create a second playful story. The result of a previous project with Beemster was nominated for a marketing award and this year Beemster are determined to bring it home. This time, their wish was to incorporate an interactive story as part of a comprehensive 360 campaign around discovering your ‘cheese moment’.
Problem
Implementation
Solution
Results
Story framework
There is no such thing as a free lunch, but we have a free product tour
Of course it takes time and effort to create high-end stories, but our CMS is so easy to use that we can explain it in a 5 minute product tour video.
